Terms Of Use

Last updated: March 20, 2026

1. Who we are and how these Terms work

Welcome to The Baking & Cooking Science Lab (the “Site”), available at https://ovenlytic.com/. The Baking & Cooking Science Lab is a digital media platform dedicated to culinary diagnostics, cooking science experimentation, and understanding baking outcomes.

The Site is published and operated by WEB MEDIA MARKETING LIMITED, company number 15132960, with registered office at 24-26 Arcadia Avenue, Fin009, London, England, N3 2JU (“WMM”, “we”, “us” or “our”).

These Terms of Use (the “Terms”) form a binding agreement between you and us. By accessing or using the Site in any way (for example, by browsing our visual diagnostic guides, downloading cheat sheets, clicking on affiliate links, or subscribing to our newsletter), you agree to be bound by these Terms.

If you do not agree to these Terms, please do not use the Site.

The Site is intended for adults. By using the Site, you confirm that you are at least 16 years old or that you use the Site under the supervision of a parent or legal guardian.

2. Other important documents

These Terms work together with the following documents:

Privacy Policy – explains how we collect, use, and protect your personal information.
Cookie Policy – explains how we use cookies and similar technologies.
Do Not Sell or Share My Personal Information – explains how California residents and others can opt out of certain advertising and data-sharing practices.
Disclaimer – includes important notices regarding food safety, baking outcomes, scientific experiments, and affiliate relationships.

Please read all of these documents carefully. If there is any conflict between these Terms and another policy, these Terms will usually govern how you may use the Site, while the Privacy Policy and Cookie Policy will govern how we handle your information.

3. Changes to these Terms

We may update these Terms from time to time, for example to reflect changes in our services, our business model, or applicable laws. When we do, we will update the “Last updated” date at the top of this page.

We may also provide additional notice (for example, via a banner on the Site) if the changes are material. Your continued use of the Site after the updated Terms are posted means you accept the changes. If you do not agree with the new Terms, you should stop using the Site.

4. Access to the Site

The Site is made available free of charge for your personal, non-commercial use.

We do not guarantee that the Site, or any content on it, will always be available or be uninterrupted. We may suspend, withdraw, or restrict the availability of all or part of the Site for business or operational reasons (for example, maintenance, security updates, or changes to our services).

We are not responsible for any loss or damage you may suffer as a result of the Site being unavailable or interrupted.

5. Your account, newsletter, and communications

At this time, you can browse most of the Site without creating an account. We may offer optional features in the future. If we do:

You must provide accurate, current, and complete information when you create an account or subscribe to our newsletter.
You are responsible for maintaining the confidentiality of any login details and for all activities that occur under your account.
You agree to notify us promptly at [email protected] if you suspect any unauthorized use of your account or credentials.

By subscribing to our newsletter or opting in to receive communications, you agree that we may send you emails about culinary experiments, baking diagnostics, visual guides, and, occasionally, information about products (like precision thermometers) or services we think may be relevant to you. You can unsubscribe at any time by using the “unsubscribe” link in our emails or by contacting us.

6. Acceptable use of the Site

You agree to use the Site only for lawful purposes and in a way that does not infringe the rights of others or restrict or inhibit their use and enjoyment of the Site.

You must not:

Use the Site in any way that violates any applicable local, national, or international law or regulation.
Post, transmit, or share any content that is unlawful, harmful, threatening, abusive, harassing, defamatory, vulgar, obscene, hateful, discriminatory, or otherwise objectionable.
Upload, transmit, or link to any content that infringes or violates the rights of any third party, including privacy, publicity, intellectual property, or other proprietary rights.
Attempt to gain unauthorized access to the Site, any server on which the Site is stored, or any server, computer, or database connected to the Site.
Use the Site to transmit or facilitate the sending of any unsolicited or unauthorized advertising, promotional materials, spam, or similar solicitation.
Introduce viruses, malware, or other technologically harmful material, or perform any action that could damage, disable, overburden, or impair the Site.

We reserve the right to take any action we consider appropriate (including removing content, disabling features, or restricting or terminating access) if we believe you have violated these Terms or applicable law.

7. Comments and “Submit Your Bake” User Content

We encourage our community to share their unexpected baking outcomes (especially through our “Submit Your Bake” mechanism) for diagnostic purposes. Where the Site allows you to post photos, comments, or other user-generated content (“User Content”):

You remain the owner of your User Content, but you grant us a worldwide, non-exclusive, royalty-free, transferable license to use, reproduce, publish, analyze, and display that User Content (including your baking fail photos) in connection with the Site for diagnostic and educational purposes.
You confirm that your User Content is your own, or that you have all necessary rights and permissions to post it.
You understand that User Content is not confidential.

We are not obligated to monitor User Content, but we may do so to keep the community safe and respectful. We may remove, edit, or refuse to display any User Content at our sole discretion.

8. Intellectual property and permitted use

Unless otherwise indicated, all content on the Site – including our diagnostic guides, time/temperature data charts, comparative macro photography, cheat sheets, text, graphics, logos, and design elements (the “Content”) – is owned by WMM, our licensors, or our partners and is protected by copyright and other intellectual property laws.

You may:

Access and view the Content on your personal devices for your own personal, non-commercial use.
Print copies of our cheat sheets or temperature guides for your personal home kitchen use.
Share links to our pages on social media or other websites, provided you do not suggest that we endorse you or your use.

You must not, without our prior written permission:

Copy, reproduce, republish, upload, post, publicly display, translate, or distribute any Content from the Site for commercial purposes.
Republish our original data tables or culinary autopsy guides verbatim on your own website or platform.
Use our original culinary test photographs in any context other than personal viewing.
Remove or alter any copyright, trademark, or other proprietary notices from the Site or Content.

If you reference one of our scientific experiments on your own blog or social media, we require a clear credit to The Baking & Cooking Science Lab and a direct link back to the original page.

9. Food safety and no medical advice

Important: The information on the Site, including baking temperature data and culinary science, is provided for general informational, educational, and experimental purposes only.

We do not provide medical, nutritional, or dietary advice. Regarding food safety, especially concerning the cooking of meats or handling raw ingredients, you must always refer to official food safety guidelines (such as those from the USDA or FDA). Replicating our culinary tests or using our recommendations is done at your own risk. Ensure you use common sense and calibrated equipment (like probe thermometers) in your own kitchen.

For more detailed information regarding our limits of liability on kitchen safety, please read our separate Disclaimer.

10. Advertising, affiliate links, and sponsored content

The Baking & Cooking Science Lab is supported by advertising and affiliate partnerships. This means:

We may display ads on the Site.
Some links on the Site are affiliate links (for example, to precision thermometers or baking equipment). If you click these links and make a purchase, we may earn a commission at no extra cost to you.
We may work with brands or partners to create sponsored content. When we do, we strive to label such content clearly.

As an Amazon Associate we earn from qualifying purchases.

We only recommend tools that our team has tested and validated for culinary precision, but any purchase decision is entirely yours.

11. Links to third-party websites and services

The Site may contain links to third-party websites, services, or resources that are not owned or controlled by us. We are not responsible for the content, privacy practices, or availability of these third-party sites or services. Your use of any third-party site is at your own risk and subject to that site’s own terms and policies.

12. Privacy, cookies, and data protection

We care about your privacy. Our handling of personal information is described in detail in our Privacy Policy and Cookie Policy.

Some of our use of cookies and similar technologies for advertising and analytics may be considered a “sale” or “sharing” of personal information under certain US state privacy laws (like the CCPA). For more information and to exercise your choices, please refer to our Do Not Sell or Share My Personal Information page.

13. Intellectual property concerns and takedown requests

We respect the intellectual property rights of others. If you believe that any Content on the Site infringes your copyright, please contact us with a detailed notice including:

Your contact details (name, email).
A description of the copyrighted work and where it is located on the Site (URL).
A statement of good faith belief that the use is not authorized.

Please send your notice to:

Email (support): [email protected]
Postal address: WEB MEDIA MARKETING LIMITED, 24-26 Arcadia Avenue, Fin009, London, England, N3 2JU.

14. Disclaimers and “as is” provision

The Site and all Content are provided on an “as is” and “as available” basis. To the fullest extent permitted by law:

We do not make any promises, warranties, or representations about the Site or the Content, including about their accuracy, completeness, or fitness for a particular purpose. Individual baking outcomes will vary based on your environment, oven, altitude, and ingredients.
We do not guarantee that the Site will be secure or free from bugs or viruses.
We do not guarantee any particular results from following our experimental methods or baking diagnostics.

15. Limitation of liability

To the fullest extent permitted by law, we will not be liable to you for any:

Loss of profits, revenue, or data;
Indirect, incidental, special, consequential, or punitive damages;
Loss or damage arising from your use of, or inability to use, the Site or Content, including any personal injury or property damage (such as burns, kitchen accidents, or food handling errors) resulting from your application of our cooking techniques.

If we are found liable to you for any claim, our total liability will be limited to one hundred (100) US dollars.

16. Indemnity

You agree to indemnify, defend, and hold harmless WMM, its directors, officers, and employees from any claims, liabilities, damages, and expenses arising out of your use of the Site, your violation of these Terms, or your violation of any rights of another person.

17. Governing law and jurisdiction

These Terms are governed by the laws of England and Wales. You and we agree that the courts of England and Wales will have exclusive jurisdiction over any dispute arising from these Terms or the Site.